Opening January 2027 — three departments of everyday goods
Put it on at night, wake up to hydrated, glossy lips. $12.99
Basic goods, honestly made and honestly priced — from BASIC GOODS COMPANY, an online store for everyday goods: the kind you use up and buy again. We open in January 2027 with three departments — beauty and personal care, home and cleaning, and pet and everyday goods. More departments follow as products earn their place.
Start here — the hero
Lip Sleeping Mask — 20 g
A generous layer before bed, and it sits through the night — no routine to learn, nothing to time. Useful, fairly priced, and made to be reordered.
Arrives damaged, wrong, or not at all? Refund or free reship — you keep the item.
Checkout is off until opening day. Nothing on this page can be bought yet.
The launch lineup
The Night Ritual Kit — wake up to softer lips and glossier hair.
Three overnight staples in one box: a lip sleeping mask, a tinted lip balm duo, and an argan gloss serum. $36.99 — about $6 less than buying them separately.
Lip Sleeping Mask
Hydrates overnight · Gloss finish
A generous layer before bed. Hydrated, glossy lips by morning.
$12.99
DetailsTinted Lip Balm Duo
Daytime moisture · Hint of color · Gloss finish
Two tinted balms for daytime — moisture, a hint of color, a glossy finish.
$11.99
DetailsArgan Gloss Hair Serum
Gloss finish · Smooth-looking lengths and ends
A few drops through the lengths and ends for a glossy, smooth-looking finish.
$17.99
DetailsThe Kit, Together
Best value
The whole ritual · One box · About $6 less than separately
All three, one box, one delivery. Balm by day, mask and serum by night.
$36.99 vs about $43 separately
Arrives damaged, wrong, or not at all? Refund or free reship — you keep the item.
Departments
Three departments at opening — 76 listings
Beauty is where this store started, not where it stops. The catalog opens with three departments and is built to keep growing — new products and new departments added one at a time, each passing the same checks.
35 listings
Beauty & Personal Care
Masks, balms, bars, and overnight staples — consumables for lips, skin, and hair that get used up and reordered.
Start with: Facial Sheet Masks — $14.99
18 listings
Home & Cleaning
Sheets, tablets, and sticks for laundry and the house — flat-storing formats that reorder in a minute.
Start with: Laundry Detergent Sheets — $16.99
14 listings
Pet & Everyday
Waste bags, three kinds of pet wipes, litter charcoal bags, a shampoo bar, towel tablets, earplugs, hand warmers, travel soap and seat covers, and the lint roller for everything the pet leaves behind.
Start with: Pet Waste Bags — $11.99
Kits, too
Ten kits at opening: the Night Ritual Kit, the Bar Basics Kit, the Clean Home Starter Kit, the Bath Ritual Kit, the Pet Owner Kit, the Oral Care Kit, the Laundry Day Kit, the Travel Fresh Kit, the Evening Reset Kit, and the Kitchen Care Kit — each priced below the sum of its parts.
Why buy here
The proof we can offer on day one: a promise in writing.
The fault promise
Every order is covered: defective, damaged, wrong, or missing means a refund or a free reship — and you keep the item.
Honest delivery windows
3–5 business days from US stock; 8–15 business days otherwise — printed on each product before you order, never buried.
Opening January 2027
A new store, in the open. When real orders and real reviews exist, their counts will appear in this band — not before.
Refills & reorder
Never run out
These are goods you use up — a nightly routine goes through them in about 4–8 weeks. The store is built around the second order, not just the first.
Order once
Buy the mask, the balm, the serum, or the kit — one-time, at the price printed on the page.
Use it up
Night after night, the jar and the bottle get lighter. That is the point of a consumable.
Reorder in a minute
Every product page carries a plain reorder route, so restocking takes a minute, not a search.
No subscription at opening and no account required to reorder — you order again when you run low, and that is all there is to it.
Stock up
Add-ons, priced for the second one
When checkout opens, any order can add a second lip sleeping mask for $9.99 (regularly $12.99) or a second argan gloss hair serum for $13.99 (regularly $17.99) — one for home, one for the bag, or one to give away.
The full catalog — all three departments and the kits — is on the catalog page.
Plain and simple
How ordering works
You order here
Order on this site when checkout opens in January 2027. The price you see is the price you pay.
It ships direct
Your order ships straight from the fulfillment warehouse to your door, and the tracking number is emailed to you.
Honest delivery times
Items stocked in the US arrive in about 3–5 business days. Anything else takes 8–15 business days — and which one applies is printed on the product before you order, never buried.
Reorder when you run low
These are goods you use up. Each product page carries a reorder route, so the second order takes a minute, not a search.
Our guarantee
The Basic Goods Company Fault Promise
Arrives damaged, wrong, or not at all? We refund or reship free — and you keep what arrived. No returns to mail, ever.
If an item arrives defective, damaged, wrong, or doesn't arrive, tell us and we will refund you or send a replacement at no cost. There is nothing to box up and nothing to ship back. That is the whole policy, printed in the open — the same words on the home page and on every product page.
Questions
FAQ
When does the store open?
In the first week of January 2027. Until then the catalog is here to browse, and every buy button stays off.
How long does delivery take?
Items stocked in the US arrive in about 3–5 business days. Items shipped from further away take 8–15 business days. The window for each item is printed on its product page before you order, and tracking is emailed when your order ships.
What is in the Night Ritual Kit?
One lip sleeping mask (20 g), one tinted lip balm duo, and one argan gloss hair serum — the same three products sold separately on this site, in one box for $36.99 instead of about $43.
What if my order arrives damaged, wrong, or not at all?
We refund or reship free, and you keep what arrived. No returns to mail, ever — see the promise above.
What are the ingredients and scents?
Full ingredient lists and scent notes, exactly as supplied by the manufacturer, will be printed on each product page at opening. We do not publish ingredient information we have not been given.
Do you offer a subscription?
Not at opening. Every order is one-time, and each product page carries a plain reorder route for when you run low — no subscription, no account required.
How does reordering work?
Each product page and the kit page carries a plain reorder route once the store opens. There is no subscription at opening — you order again when you run low, and that is all there is to it.
What departments does the store have?
Three at opening: Beauty & Personal Care (35 listings), Home & Cleaning (18), and Pet & Everyday (14) — plus ten kits, 76 listings in all. New departments and products are added one at a time, each passing the same checks: useful, honestly priced, and rarely returned.
Hear about opening day
One email when the store opens in January 2027 — plus a note when new departments are added. Nothing else, ever.
Sign-up activates at opening. This form does not collect or send anything yet.